This policy sets out how Happy Doggo uses your information to help further our work in saving street dogs. We want you to feel confident about how we use your information when you support our work and dogs in our care.
This policy covers all personal information collected by Happy Doggo. It applies to you if you interact with us, for example if:
You're a supporter of Happy Doggo (this includes volunteers or if you re-home, foster or sponsor a dog)
You use any of our services
You visit any of our websites
You email, call or write to us.
If you have any questions relating to this policy or how we use your personal information, please contact us at [email protected]
Who are ‘we’?
In this policy, whenever you see the words ‘we’, ‘us’, ‘our’ or ‘Happy Doggo’, it refers to Happy Doggo, (registered charity number 1203875 in the UK). Happy Doggo is the data controller responsible for keeping your personal information safe and using it wisely.
What data do we collect?
Depending on how you interact with Happy Doggo, we might collect your personal information to help us provide and improve our services as a charity and to keep a record of our communications with you. The information we collect might include:
Contact details, like your name, email address, postal address and phone number;
Date of birth;
Bank account number and other financial details;
Communication preferences and your interests;
A record of our communications with you;
Your supporter and engagement history;
Photography and videography;
Sensitive information (see below):
Publicly available information from social media.
If you apply to re-home a dog, we might collect information relating to your personal circumstances, your household and the type of animal you are looking for. In some cases, we may also collect information about you from publicly available sources, such as financial, philanthropic and professional information.
Sensitive personal information
We don’t collect sensitive personal information unless there is a clear reason for doing so. For example, we might collect:
Medical information if you are taking part in a fundraising event
Conviction history information if you want to foster a dog or volunteer for us;
Information to enable us to recognise and respond to the needs of a vulnerable person or person with a disability.
We will only collect and record sensitive information to make sure that we can enable you to support our work in the way you choose. A clear notice will be supplied when we ask you to give this kind of information, so you know why we need it.
Happy Doggo will process your personal information when you:
Re-home or foster a dog;
Sign up for publications or newsletters;
Volunteer or fundraise for us;
Purchase from our online shop;
Visit our website;
Telephone, write, contact us online or text us, or provide your personal information in some other way, such as filling in a form or application on our website.
Our legal basis for collecting data
We always make sure that we have a valid ground for processing your personal information. Depending on the circumstances in which it has been collected and used, we rely on one of the following legal bases:
Where you have provided your consent to allow us to use your personal information in a certain way, such as receiving news by email, phone or text message;
Where the processing is necessary to honour a contract with you, such as providing dog sponsorship or sale of goods through online gift store;
Where the processing is necessary for us to comply with a legal obligation, such as sending members their AGM papers;
A legal obligation to use or disclose information, such as keeping records for Gift Aid purposes, or disclosing information relating to incidents involving dangerous dogs for insurance purposes under the Dangerous Dogs Act;
Where it is in our legitimate interest to perform administrative functions or for governance, such as processing donations or following up an information request; or
Where it is in our legitimate interest to generate funds or publicise our work, such as send you marketing communications by post
When we use 'legitimate interest'
Legitimate interest is a legal ground for processing your data. It means that our use of your information must be fair and balanced to ensure we consider your privacy rights and interests as an individual.Listed below is a summary of all Happy Doggo legitimate interests to hold and process your information.
Reporting criminal acts and compliance with law enforcement agenciesInternal and external audit for financial or regulatory compliance purposesReporting required by law or regulation
Generating funds and publicizing our work
Direct marketing, which is marketing that is actionable by the recipient and measurable by us
Other forms of free or paid for marketing, publicity or advertising including campaigns, income generation and fundraising to support our work
Marketing communications by post where our legitimate interest is to raise funds to deliver our charitable purposes
Digital marketing, using tools on social media platforms, such as Facebook, Instagram, Google, Twitter, TikTok and LinkedIn to support our work and increase engagement with us
Personalisation of communications such as post or email, so they are relevant and interesting
Exercise of the right to freedom of expression or information, including in the media and the arts
Analysis, targeting, and segmentation to improve our understanding of our audiences and our ability to do more for dogs
Processing for research purposes, including market research
Managing our operations
Physical security, information technology and network security
Processing for historical, scientific or statistical purposes
Financial control and management
Processing financial transactions and keeping financial controls
Prevention of fraud, misuse of our services, or money laundering
Enforcement of legal claims including debt collection via out-of-court procedures
Where Happy Doggo has been named as beneficiary or executor, administration of supporters' estates and/or gifts in Wills
Responding to enquiries or complaints
Delivering orders for products or information
Delivering dog sponsorship benefits
Delivering membership benefits
Administration of active dog insurance policies
Administration of Gift Aid
Maintenance of suppression files, to ensure we honour ‘do not contact’ requests
Sending thank you communications and receipts
Administration of active financial transactions
If you’d like to know more about how we balance your rights and our charitable purposes, email [email protected]